With a strategy built around your voice, curated content and copy that fits your brand, and a sustainable approach to visibility: showing up consistently for the right people will become your new normal.
Intentional, founder-first approach
to SOCIAL MEDIA Management
With a custom strategy built around your voice, curated content and copy that sounds exactly like YOU, and a sustainable approach to visibility, showing up consistently for the right people won't just be something you wish you were doing.
An intentional, founder-first approach to SOCIAL MEDIA Management
I'm Mélodie
your voice is
the strategy
Bonjour, I'm Melodie — a jazz singer turned content strategist, and I believe
your voice is
the strategy
Bonjour, I'm Melodie — a jazz singer turned content strategist, and I believe
I started singing before I could even talk, and spent my whole life observing how people show up.
Being a musician taught me that the dopest performers are the ones who are so completely themselves that the right people can't look away.
This has been my approach to content marketing for the past 9 years, and it's why I named my creative studio after Ella Fitzgerald — the greatest of all time at making something technically brilliant seem completely effortless.
Your founder voice and story are your most powerful marketing tools
Your real voice, not the trendy one you've been fed to believe will get you more likes and more sales.
I started singing before I could even talk, and spent my whole life observing how people show up.
Being a musician taught me that the dopest performers are the ones who are so completely themselves that the right people can't look away.
Your founder voice and story are your most powerful marketing tools
Your real voice, not the trendy one you've been fed to believe will get you more likes and more sales.
This has been my approach to content marketing for the past 9 years, and it's why I named my creative studio after Ella Fitzgerald, the greatest of all time at making something technically brilliant seem completely effortless.
The BEST content strategy is the one you can actually sustain because it's built around your business and your life.
You should not have to sacrifice your sanity and creativity in order to stay visible.
You generally don't need more content, but better content, you don't need to be on all the social platforms, just the right ones, and you definitely don't need more screen time, but a much better strategy and plan that will keep you and your brand visible while you thrive offline.
I'm Mélodie
You should not have to sacrifice your sanity and creativity in order to stay visible.
You generally don't need more content, but better content, you don't need to be on all the social platforms, just the right ones, and you definitely don't need more screen time, but a much better strategy and plan that will keep you and your brand visible while you thrive offline.
The BEST content strategy is the one you can actually sustain because it's built around your business and your life.
All tiers reflect starting rates and are thoughtfully tailored to each client. Final pricing may vary depending on scope and any add-on needed for your retainer.
Services
All tiers reflect starting rates and are thoughtfully tailored to each client. Final pricing may vary depending on scope and any add-on needed for your retainer.
Instagram MANAGEMENT
01
solo
IG + Pinterest + content shoot
02
ENSEMBLE
Ig + Pinterest + emails + content shoot
03
SIGNATURE
Services
SOLO
01
Instagram MANAGEMENT
02
ENSEMBLE
IG + Pinterest + content shoot
03
SIGNATURE
IG + Pinterest + content shoot + emails
You've been putting off or feeling stretched about your Instagram presence because it needs more than you''re able to give right now. Let me take it completely off your plate, all of it.
About 3 hours a month: it's all that's left for you to carve out for our strategy call, filming what I've already scripted, and approving the content before it goes live. That's it. Everything else is me.
Instagram MANAGEMENT
- Ongoing Instagram Strategy
- Monthly content plan: original ideas, shot lists, full scripts
- Content creation (you film, I edit and design): 4 posts per week (mix of Reels and carousels) and 2 sets of stories
- Caption writing in your voice
- Scheduling and posting
- Inbound engagement: I respond to comments under your posts (you handle DMs)
- Monthly performance report
- Monthly strategy call (45 min)
Your Instagram: fully handled, your voice: completely intact, and your time: finally yours again!
01
2500€/month - 3 months minimum
back
solo
- Ongoing Instagram Strategy
- Monthly content plan: original ideas, shot lists, full scripts
- Content creation (you film, I edit and design): 4 posts per week (mix of Reels and carousels) and 2 sets of stories
- Caption writing in your voice
- Scheduling and posting
- Inbound engagement: I respond to comments under your posts (you handle DMs)
- Monthly performance report
- Monthly strategy call (45 min)
01
Starting at 2500€/month, 3-months min
back
SOLO
Your Instagram: fully handled, your voice: completely intact, and your time: finally yours again!
Instagram MANAGEMENT
You've been putting off or feeling stretched about your Instagram presence because it needs more than you''re able to give right now. Let me take it completely off your plate, all of it.
About 3 hours a month: it's all that's left for you to carve out for our strategy call, filming what I've already scripted, and approving the content before it goes live. That's it. Everything else is all me!
Instagram brings your community closer, Pinterest drives discovery for months (sometimes years), strategic blog content pulls people onto your website and keeps them there and the content shoots fuel all of it, so you're never scrambling for assets.
This is for the founder who's done piecing together a presence and wants a cohesive strategy that compounds over time, without adding more to their plate.
Instagram + Pinterest + content shoot
- Instagram Management (everything in SOLO)
- Pinterest Management: 10 pins per week
- 3 SEO optimized blogs (aligned with your Pinterest strategy)
- Quarterly content shoots: videos + photos
Visibility that works while you sleep, sells while you rest, and builds something that actually lasts.
02
Starting at €4,200/month, 3-month minimum
back
ENSEMBLE
- Instagram Management (everything in SOLO)
- Pinterest Management: 10 pins per week
- 3 SEO optimized blogs (aligned with your Pinterest strategy)
- Quarterly content shoots: videos + photos
02
Starting at 4200€/month, 3-months min
back
ENSEMBLE
Visibility that works while you sleep, sells while you rest, and builds something that actually lasts.
IG + PINTEREST
+ CONTENT SHOOT
Instagram brings your community closer, Pinterest drives discovery for months (sometimes years), strategic blog content pulls people onto your website and keeps them there and the content shoots fuel all of it, so you're never scrambling for assets.
For the founder who's done piecing together a presence and wants a cohesive strategy that compounds over time, without adding to their plate.
- Instagram + Pinterest Management (everything in ENSEMBLE)
- Email marketing: weekly newsletter + sales email (8 emails per month)
- Welcome sequence set up or updated
- Quarterly full Marketing Strategy (90mins call)
03
Starting at 5300€/month - 6 months min
back
signature
Your entire content marketing built and run for you. So you can focus on working in your business only.
IG + PINTEREST
+ CONTENT SHOOT
+ Emails
For the established brand ready to stop improvising and start compounding: Instagram builds community, Pinterest drives discovery, your Emails deepen trust and convert, and the content shoots make everything cohesive.
This is white-glove content marketing for founders who are serious about growth and even more serious about doing it sustainably.
For the established brand ready to stop improvising and start compounding: Instagram builds community, Pinterest drives discovery, your Emails deepen trust and convert, and the content shoots make everything cohesive.
This is white-glove content marketing for founders who are serious about growth and even more serious about doing it sustainably.
IG + Pinterest + EMAIL + CONTENT SHOOT
- Instagram + Pinterest Management (everything in ENSEMBLE)
- Email marketing: weekly newsletter + sales email (8 emails per month)
- Welcome sequence set up or updated
- Quarterly full Marketing Strategy (90mins call)
Your entire content marketing built and run for you. So you can focus on working in your business only.
03
Starting at €5,300/month, 6-month minimum
back
SIGNATURE
Once you've booked, our first 5 weeks are solely focused on strategy and content creation. Your first piece of content will go live on week 6. This allows all the time needed for onboarding, creating your strategy, gathering your assets, creating your content, ect! Here's what that could look like:
Onboarding process
Once you've booked, our first 5 weeks are solely focused on strategy and content creation. Your first piece of content will go live on week 6. This allows all the time needed for onboarding, creating your strategy, gathering your assets, creating your content, ect! Here's a detailed overview:
Onboarding process
- You send me back the in-depth questionnaire you get upon booking.
- We have our onboarding call and discuss your ideal client, positioning, founder story.
- I send you a recap with my first ideas and strategy + visual direction for your page.
WEEK 1: ONBOARDING
- You send me back the in-depth questionnaire you get upon booking.
- We have our onboarding call and discuss your ideal client, positioning, founder story.
- I send you a recap with my first ideas and strategy + visual direction for your page.
WEEK 1: ONBOARDING
- I audit your Instagram.
- I create your strategy: audience development, founder voice, content tone, competitor analysis, strategic positioning.
- I curate your visual direction.
WEEK 2: STRATEGY DEVELOPMENT
- I audit your Instagram.
- I create your strategy: audience development, founder voice, content tone, competitor analysis, strategic positioning.
- I curate your visual direction.
WEEK 2: STRATEGY DEVELOPMENT
- We have our first strategy call: I walk you through everything and we refine as needed.
- You receive your first monthly content plan (12+ posts for Month 1) with scripts and shot lists for reels, outlines for carousels, and stories concepts.
WEEK 3: CONTENT PLAN
- We have our first strategy call: I walk you through everything and we refine as needed.
- You receive your first monthly content plan (12+ posts for Month 1) with scripts and shot lists for reels, outlines for carousels, and stories concepts.
WEEK 3: CONTENT PLAN
- You're added to my Slack (available Tuesday-Thursday, 10am-4pm).
- You film your reels based on the scripts and shot lists.
- I start designing your carousels in Canva.
WEEK 4: FILMING + CREATION BEGINS
- You're added to my Slack (available Tuesday-Thursday, 10am-4pm).
- You film your reels based on the scripts and shot lists.
- I start designing your carousels in Canva.
WEEK 4: FILMING + DESIGNING
- I edit your reels (or provide editing notes if you prefer to edit).
- I finish designing your carousels.
- I write all captions (SEO-optimized).
- I send you everything in Rella for approval.
WEEK 5: EDITING + APPROVAL
- I edit your reels (or provide editing notes if you prefer to edit).
- I finish designing your carousels.
- I write all captions (SEO-optimized).
- I send you everything in Rella for approval.
WEEK 5: EDITING + APPROVAL
- I add any tweaks, correct typos and have everything proofread and checked
- The content auto-schedules in Rella once approved.
- Your first post goes LIVE.
- We're now in the monthly rhythm, staying 3-4 weeks ahead of publication.
WEEK 6: LAUNCH
- I add any changes, correct typos and proofread and check everything.
- The content auto-schedules in Rella once approved.
- Your first post goes LIVE.
- We're now in the monthly rhythm, staying 3-4 weeks ahead of publication.
WEEK 6: LAUNCH
- Weeks 1: Planning
Monthly content plan is delivered (scripts, shot lists, carousel outlines) - Week 2: Creation
- you film for reels
- I design carousels. - Week 3: Production
- I edit reels and write captions
- I send all the content for approval. - Week 4: Revisions & Scheduling
- Revisions are added
- content is scheduled for the month
- Previous month performance is sent
- Brainstorming call for next month
- Weeks 1-2: Planning & Creation
Content plan is delivered, you film reels while I design the carousels
- Week 3: Production
I edit reels, write captions and send all of next month's content for approval eow.
- Week 4: Revisions & Scheduling
- Revisions are added, content is scheduled for the coming month.
- Monthly performance report is sent
- We have our Monthly brainstorming call
Chronically
visible
online
I approach marketing the way I would skincare: in a minimalist and efficacious way, tailored to YOU and your lifestyle, to make you look and feel great when you show up.
I treat my own brand like the clean girl she is, you can read all about my clean girl marketing routine on my substack!
If you're craving more visibility and less time online, I'd love to make that happen for you!
Chronically
visible
online
I like my marketing how I like my skincare: minimalist efficacious and tailored to my lifestyle.
I treat my own brand like the clean girl she is, you can read all about my clean girl marketing routine on my substack!
If you're craving more visibility and less time online, I'd love to make that happen for you!
Instagram
management
Pinterest
Management
Content
Shoots
Email
Marketing
Instagram Management
Pinterest Management
Content Shoots
Email Marketing